Electric scooters will be the huge market in Europe and in Asia. Pricing here will be crucial for the mass market.
"Electric Scooters will provide the initial take off in Electric transportation. China is leading the way with unprecedented growth in Electric Bikes and now BMW is up to the race. We have seen quite a few scooters already introduced over the last year scheduled to be on the market in 2011-2012: Honda, Yamaha, Peugeot and Mini to name just a few from the established auto makers."
"If only Electric Scooters can have at least 25% growth rate of Electric Bikes in China, our mass markets for EVs will be taking off very fast. They are destined to be a hit in Europe, where CE scooters are presented already in a mass market fashion. Huge growing markets in Asia will be the next step in developing of this EV segment. Paris Motor Show 2010 has put on the map a few models ready to go on the market: Peugeot have a few models alone among other automakers."