Friday, March 26, 2010

EVs mass market: One out of four consumers interested in electric vehicles TNR.v, CZX.v, LMR.v, RM.v, LI.v, WLC.v, SQM, FMC, ROC, F, NSANY, BYDDY, DAI

Do you remember our "Big IF"? What if people will decide that it is cool to drive Electric Cars? It is coming...

"As usual, there will be more talks than action in the beginning. Then we will have an equipment supply lead time up to 30 months, add here technology development, project management and ISO certification. We are looking at least 5 years out into any meaningful Li-ion batteries production on a mass scale. Another surprise will come when new coming battery producers will be scrambling for Lithium supply to keep their production lines running. In brine production lead time can be up to 4-5 years and in hard rock mining 5-7 years. It is time now to move aggressively intoLithium supply chain"

USA Today:

One out of four consumers interested in electric vehicles

One out of four consumers say they would be willing to consider a plug-in electric car next time they are shopping for a new vehicle, Consumer Reports says one of its polls found. Seven percent said it is "very likely" they would buy one.

A year from now, they should start seeing some choices. General Motors is bringing the Volt extended-range electric (meaning it has a gas engine to back up the electric power) and Nissan's all-electric Leaf. Virtually all other major automakers have their own electric cars in the works just in case the technology takes off.

CR found, based on its survey of 1,752 adults, that most consumers would like a range of 89 miles for daily driving. About 45% said they would be satisfied with a range of less than 75 miles. Another 29% would consider less than 49 miles to be ideal. All this range stuff could be problem since the range of early electrics expected to be fairly limited.

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